{"id":7084,"date":"2024-01-22T15:57:08","date_gmt":"2024-01-22T20:57:08","guid":{"rendered":"https:\/\/ghostcoast.video\/blog\/s1e8-vikas-chinnan-at-drive-toward-a-cure\/"},"modified":"2026-08-26T20:00:48","modified_gmt":"2026-08-27T00:00:48","slug":"s1e8-vikas-chinnan-at-drive-toward-a-cure","status":"publish","type":"post","link":"https:\/\/ghostcoast.video\/blog\/s1e8-vikas-chinnan-at-drive-toward-a-cure\/","title":{"rendered":"S1E8 &#8211; Vikas Chinnan at Drive Toward A Cure"},"content":{"rendered":"<audio class=\"wp-audio-shortcode\" id=\"audio-7084-2\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3?_=2\" \/><a href=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3\">https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3<\/a><\/audio>\n<h1>The Really, Really Hard Stuff<\/h1>\n<p>Okay, so good news. You&#8217;ve got an organization, and there are tons of people who are interested in the work that you&#8217;re doing. But how do you organize them? One of the ways that you can do this is with a customer relationship management system. If you&#8217;ve seen tools like Trello or Monday or Asana or Notion, all of them use different variations on this. You&#8217;ve got to have just some way to track all of the people that you&#8217;re working with, their contact information, and you&#8217;ve got to integrate that with some kind of form. So much of nonprofit organization or organization as a whole is letting people register their exact interest. And that can be especially hard when you have to balance content and ideas across different audiences.<\/p>\n<p>How do you make that balance? Probably the answer is with a lot of difficulty, because the people that you&#8217;re targeting might not want the kind of information that you have. Sure, you can be targeting in a way that is nice, and you can have nice messaging and interesting events. But ultimately, if somebody subscribes because they&#8217;re interested in the environment, and you&#8217;re sending them stuff about unions, they&#8217;re going to be a little bit less interested. <\/p>\n<p>So a lot of the work of organizing is sketching out what your message is and getting it out to people in a really targeted way. I was able to talk to Vikas at Drive Toward a Cure, and this organization is looking for a cure for Parkinson&#8217;s disease, bringing together cars and camaraderie.<\/p>\n<p>Listen to this and visit <a href=\"https:\/\/www.drivetowardacure.org\/\" rel=\"nofollow\">https:\/\/www.drivetowardacure.org\/<\/a> to get more involved.<\/p>\n<div class=\"powerpress_player\" id=\"powerpress_player_2184\"><audio class=\"wp-audio-shortcode\" id=\"audio-7084-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3?_=1\" \/><a href=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3\">https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/ghostcoast.video\/blog\/?powerpress_pinw=7084-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/pinecast.com\/listen\/20f64933-db5d-4568-a6a3-75a77b7d8284.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"20f64933-db5d-4568-a6a3-75a77b7d8284.mp3\">Download<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The Really, Really Hard Stuff Okay, so good news. You&#8217;ve got an organization, and there are tons of people who &#8230; <a title=\"S1E8 &#8211; Vikas Chinnan at Drive Toward A Cure\" class=\"read-more\" href=\"https:\/\/ghostcoast.video\/blog\/s1e8-vikas-chinnan-at-drive-toward-a-cure\/\" aria-label=\"Read more about S1E8 &#8211; Vikas Chinnan at Drive Toward A Cure\">Read more<\/a><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"categories":[178],"tags":[],"series":[],"class_list":["post-7084","post","type-post","status-publish","format-standard","hentry","category-fireside"],"episode_featured_image":false,"episode_player_image":"https:\/\/ghostcoast.video\/blog\/wp-content\/plugins\/seriously-simple-podcasting\/assets\/images\/no-album-art.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"pocketcasts":{"key":"pocketcasts","url":"","label":"PocketCasts","class":"pocketcasts","icon":"pocketcasts.png"},"rss":{"key":"rss","url":"","label":"RSS","class":"rss","icon":"rss.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"}},"rssFeedUrl":"https:\/\/ghostcoast.video\/blog\/feed\/podcast\/ghost-coast-video","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"OHHEiqxjMp\"><a href=\"https:\/\/ghostcoast.video\/blog\/s1e8-vikas-chinnan-at-drive-toward-a-cure\/\">S1E8 &#8211; Vikas Chinnan at Drive Toward A Cure<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/ghostcoast.video\/blog\/s1e8-vikas-chinnan-at-drive-toward-a-cure\/embed\/#?secret=OHHEiqxjMp\" width=\"500\" height=\"350\" title=\"&#8220;S1E8 &#8211; Vikas Chinnan at Drive Toward A Cure&#8221; &#8212; Ghost Coast Video\" data-secret=\"OHHEiqxjMp\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! 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